Paid Social Strategist

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Social
  • Location:
    Chicago, Illinois
  • Job Code:

Paladin is partnered with a top boutique B2C digital marketing agency in their search for a Paid Social Strategist to join their team in downtown Chicago. Supporting a key account, this position is responsible for developing social media strategies that increase brand awareness.

This is an opportunity to join a boutique agency with the resources of a global firm and to continue building upon your professional / client portfolio within a consumer-favorite category.

Reports to: Director
Direct reports: 1 dotted-line
Location: downtown Chicago

Ideal Candidate:

  • 3+ years in paid social advertising
  • Facebook media and planning certifications a plus
  • Experience in community management preferred

What you do:

  • Create strategic advertising plans that support client goals, including implementation plans and KPIs
  • Develop and deliver creative briefs, project plans, timelines, and asset lists for all client campaigns
  • Demonstrate capabilities and speak knowledgably about case studies during new business pursuits and presentations
  • Use audience segmentation and utilize a variety of tactics to reach target audiences
  • Report on campaign performance, impressions, media effectiveness, engagement, and other important metrics
  • Use reporting to improve spend and optimize campaigns on continuous basis
  • Monitor all social platforms, engaging and responding per policy
  • Provide suggestions for improving social media advertising effectiveness and act as a general consultant for business improvement as it pertains to paid social

Technical Skills:

  • Facebook (Business / Ads Manager), Instagram, Twitter, Pinterest, YouTube, SnapChat
  • Tableau

We look forward to hearing from you!

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