Paladin has partnered with a client in downtown Austin who is looking to hire an Email Marketing Associate to own its US automation process. In this role, you will be responsible for email strategy, execution, A/B testing, and reporting of all B2B and B2C email marketing campaigns. This role is perfect for any growth marketer looking to bring their creativity and passion to a high-performing team, working collaboratively on the planning, definition, and delivery of email campaigns.
•Own Marketing Automation process and oversee platform integrations and optimizations, while working with the global team to ensure best practices
•Work across all departments to analyze results daily to maximize revenue, identify opportunities, optimize email campaigns, and troubleshoot issues
•Work with Global CRM Administrator to ensure effective data flow and segmentation across automation and CRM platforms
•Implement and evaluate processes to enhance productivity, create new growth opportunities, and increase ROI
•Day-to-day monitoring and reporting to assess the health of user acquisition programs
•Support overall digital acquisition through tracking code management implemented across multichannel campaigns
•Bachelor’s degree in business, marketing, or advertising
•Experience with Eloqua and Salesforce.
•Working knowledge of HTML and email design best practices, including deliverability, segmentation, and frequency.
•Exceptional Excel, writing skills, and familiarity drafting email campaigns.
•Skilled at planning, organizing, prioritizing, and executing simultaneous email campaigns.
Austin , Texas - Contract/Temp to Hire
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