VP, P&C Marketing

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Digital
  • Location:
    Austin, Texas
  • Job Code:
    US_EN_88_919259_2842047

Paladin is partnering with a leading insurance broker and consultant organization on their search for a Marketing Lead for their Property & Casualty business unit. In this role, your planning capabilities, marketing campaign experience, creative appreciation, and influential high standards will allow you to make your mark.

Responsibilities

  • Annual strategic planning and budgeting for the business line – including the evaluation of the evolution of P&C marketing to determine current state through SWOT analysis
  • Understanding of P&C services and accompanying needs to develop strategic integrated marketing solutions to deliver results – including overarching campaigns, collateral, digital, advertising, sponsorships, meetings and events, tradeshows, etc.
  • Collaboration between other business line marketing leads, as well as regional marketing leads, to align marketing initiatives
  • Development and execution of cross-product campaigns including cross-sell with existing clients and lead generation with prospects
  • Qualification

  • Bachelor's degree in marketing, journalism, or related field
  • 5+ years of P&C industry knowledge
  • Understanding of the sales/lead nurturing process and how marketing fits into that structure
  • Experience in marketing plan/strategy/timeline development


  • Equal Opportunity Employer/Veterans/Disabled

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