Social Media & Public Relations Specialist

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Digital
  • Location:
    Edison, New Jersey
  • Job Code:

Paladin is looking for a Social Media & Public Relation Specialist for one of our amazing clients In Edison, NJ. We are looking for someone highly motivated, a strong communicator, highly organized, and customer- facing public relations and social media marketing professional. This is a direct hire role.


Job Description:

You will help drive the social media strategy for various brands from consumer electronics to pet and personal care products. You will also oversee and implement PR & social media campaigns along with our agency partners which include but are not limited to, managing the creation of published content, designing earned and paid promotions and campaigns, monitoring social trends, and reporting on the effectiveness of social media efforts.



  • Managing PR and social media campaigns with daily activities including:
  • Designing, creating, and managing promotions and social ad campaigns.
  • Creating and developing content that targets our market audience.
  • Working with social media influences.
  • Overseeing design (i.e., Social media graphics optimized for Facebook, Twitter, Instagram, YouTube, Pinterest, thumbnails, ads, blog, etc.).
  • Analyzing key metrics.
  • Advocating for the company in social media spaces, engaging in dialogues, and answering questions where appropriate.
  • Monitoring trends in social media design, tools, strategy, and channels.
  • Monitoring effective benchmarks for measuring the impact of PR and social media campaign.


  • 2 to 3 plus years of experience in a public relations and social media.
  • BA or BS in Communications, English, Journalism, Marketing, or Public Relations, or equivalent work experience preferred.
  • Ability to create content strategy that includes content development and publishing.
  • Ability to create content in the social media space for specified target audience(s).
  • Proven success with social media and PR, including an ability to build and maintain media relationships

  • Equal Opportunity Employer/Veterans/Disabled

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