Marketing Automation Specialist

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Digital
  • Location:
    Tempe, Arizona
  • Job Code:

Paladin is working with a customer experience agency to find a Marketing Automation Specialist to join their team on a permanent basis. This is fully remote. In this role you will own full cycle e-mail strategy.

To be a fit, you must bring 2+ years of Salesforce and extensive experience within marketing automation tools such as (Hubspot, Salesforce Marketing Cloud, Pardot and/or Marketo).

You will:

  • Own full-scale email campaign management focused on full-cycle such as acquisition, onboarding, activation, growth, retention, and reactivation.
  • Work with leaders and cross-functional marketing and creative teams to scope strategy
  • Build and test e-mail campaigns
  • Deploy campaigns through the company's ESP, optimizing campaigns through A/B testing, segmentation and other optimization efforts to drive ROI
  • Support other marketing projects, as needed
  • Stay on top of best practices within the industry

    Your profile should include:

  • Bachelor's degree in a relevant field
  • Experience with marketing automation tools such as (Hubspot, Marketo, Pardot and Salesforce Marketing Cloud).
  • Proficiency in HTML & SQL
  • 2+ years of in-depth Salesforce experience required, 5 years preferred
  • Bachelor's degree in a relevant field
  • Excellent technical aptitude, including in-depth proficiency with email marketing in ESP or automation platforms and Google Analytics
  • Experience working across multiple industries

    Equal Opportunity Employer/Veterans/Disabled

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    The Company will consider qualified applicants with arrest and conviction records

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