Digital Marketing Specialist

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Digital
  • Location:
    Westlake Village, California
  • Job Code:

Paladin is looking for a creative Digital Marketing Specialist to work for a company just north of Los Angeles. This is a fully on-site role and you will need to be able to commute.

Job Description
•    Create, maintain and drive the digital marketing campaigns
•    Drive awareness and demand through digital channels to optimize marketing potential
•    Knowledge of user experience, website design, SEO, SEM, lead generation and digital promotional marketing
•    Collaborate with the European team based in Paris to develop a consistent online experience
•    Implementing and monitoring digital campaigns, such as CPC & CPA, paid search, SEO, SEM, display, mobile and social
•    Analyzing data including social media stats, ad performance and ROI
•    Develop digital marketing strategies, plans and assets
•    Create and advertise digital guidelines, best practices and standards
•    Stay up-to-date with digital trends and industry
•    Provide leadership on digital engagement and activity
Skills & Experience
•    5+ years of work experience in digital marketing for B2B
•    Expert in SEO and SEM
•    Proven track record of successful digital media activity
•    Experience with web development, acquisition and web analytics
•    Knowledge of web design and the impact on user experience
•    Strong creative, analytic, communication and presentation skills
•    Ability to succeed in an extremely dynamic environment

Equal Opportunity Employer/Veterans/Disabled

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