We are partnering with an innovative software company in the B2B space to recruit a Digital Marketing Manager to join their team on a direct hire basis. In this role, you will work with a team of specialized digital marketers to execute integrated campaigns across all digital channels, focusing on revenue and lead generation. In particular, you will own paid search, shopping and paid social efforts. You will also work closely with Campaign Managers to optimize email automation efforts, optimizing the channel through A/B testing and optimization efforts. This position has overlap with the marketing, creative and digital functions across this organization, so additional experience in other digital marketing, lead generation or eCommerce work will further your application! You should bring 3+ years of digital marketing experience across email, paid search and social media channels, and proficiency with automation tools (Marketo, Hubspot, Pardot or similar). See below for a full list of qualifications

This is a permanent position set to start remotely. Our client is based in Portland, OR with roots into the local community, but is open to hiring on a fully remote basis with a preference for local candidates. Pay ranges from $60,000 to $70,000 annually, and this company offers a highly competitive benefits package and bonus opportunity. Plus, you'll join a tight-knit and growing team that believes in internal promotion!

You will:

Drive digital marketing strategy across all relevant channels, working closely with specialized resources internally to optimize digital presence and optimize lead generation efforts

Own paid search and SEM efforts across Google/Bing Ads, Google Shopping and social media channels

Support departmental planning initiatives, working directly with leadership to represent digital marketing interests in budgetary and strategic conversations

Partner with campaign management and email teams to optimize copy and content, support A/B testing and similar automation efforts, and make strategic recommendations on digital marketing technology

Partner with other marketing and creative teams to ensure copy, content and designs are optimized and on-brand across all channels, including supporting content management in WordPress

Work closely with ecommerce teams to drive web traffic and digital sales

Leverage digital marketing expertise to support other teams and functions, as needed

Your profile should include:

3+ years of digital marketing experience with B2B experience with core strengths in paid search, paid social, SEM/SEO and email marketing  

Technology or software industry experience, preferred

Bachelor's degree (may be substituted for additional relevant experience)

Creative experience, preferred

Excellent technical aptitude with experience with automation platforms (Marketo, Hubspot, Pardot or similar), Google Ads, Google Analytics, social media channels (Facebook, LinkedIn, etc.), WordPress, required

Preferred technical skills include HTML/CSS, Adobe Creative Suite 

Sound like you? We'd love to tell you more about this company's great benefits package, their thriving culture, and the successful 2020/2021 they've been having. Apply here to be considered.

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The Company will consider qualified applicants with arrest and conviction records