Customer Marketing Manager (SaaS)

  • Job Type:
  • Category:
    Marketing - Digital
  • Location:
    Seattle, Washington
  • Job Code:

We are working with a Seattle, WA SaaS leader to recruit a Customer Marketing Manager to join their team on a contract-to-hire basis. In this role, you will be responsible for working closely with new customers to the organization, starting at their first touchpoint with the brand. You'll oversee the new customer's digital experience, driving a smooth, simple and effective onboarding process. You will deploy onboarding email campaigns to new customers and their staff, optimizing communication for different end stakeholders in large and nuanced teams. You will also identify opportunities for improvement in this process, reporting to executives and stakeholders using data-informed strategy. You should bring 7+ years of SaaS marketing experience, B2B expertise, and experience with customer marketing. You must be an email expert (ideally with Eloqua or Marketo) and a strong Salesforce user. Experience with additional analytics software (Tableau, Adobe Analytics, etc.) is highly preferred.

This is a contract-to-hire role with very competitive hourly pay, ranging from $55-70 an hour, depending on level of experience. You'll be a full-time (40 hours/week) contractor to start, and can expect to be on contract for six months or so. This team has a great reputation in the FinTech space, and you'll join a nuanced marketing team filled with SaaS expertise. To be a fit, you must be local to Seattle and ready to return to the office part-time before EOY. 

You will:

  • Manage the customer marketing efforts specifically focused on new customers, driving digital programs to optimize their onboarding process, including working with new customers in general as well as new feature onboarding for existing customers
  • Manage the optimization and deployment of onboarding email communications, enabling a seamless digital onboarding experience working with cross-functional internal teams
  • Optimize content and campaigns for various customer stakeholders
  • Build and scale customer onboarding strategies, collaborating with customer marketing, lifecycle, and similar internal teams
  • Provide data-informed strategy recommendations to internal teams and executives
  • Work across campaigns and channels to optimize the customer lifecycle 
  • Your experience should include:

  • 7+ years of B2B marketing experience with SaaS expertise
  • Experience with customer marketing, customer experience and/or loyalty marketing
  • Bachelor's degree
  • Excellent technical skills, including required automation experience (Eloqua, Marketo or similar) and Salesforce experience
  • Experience with Tableau, Adobe Analytics, PowerBI, or similar, a plus
  • Excellent reporting and presentation skill, with the ability to articulate data-driven strategic decisions
  • Sound like you? This role will interview ASAP. Apply here to be considered.

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