Brand Manager

  • Job Type:
    Direct Hire
  • Category:
    Marketing - Brand
  • Location:
    Newport Beach, California
  • Job Code:
    US_EN_88_849098_2734209

Brand Manager

Do you have a passion for innovation? Are you wanting to make a difference with modern marketing and delivering results? Paladin is seeking a Brand Manager to join a dynamic and fast-paced brand team to help elevate an Orange County company.

You’ll be responsible for…

  • Developing and maintaining a brand strategy for the target market including brand guidelines and brand vision both short and long term
  • Translating brand elements into marketing plans, strategies and promotional ideas
  • Conducting both competitor and customer insight analysis
  • Measure and report performance of campaigns, assessing ROI and KPIs
  • Researching consumer markets and monitoring both industry market trends
  • Developing promotional collateral to assist in maintaining product branding
  • Launching new products into the marketplace
  • Building and maintaining relationships with colleagues and partners

You should have…

  • 3+ years of experience
  • A Bachelor’s Degree in Marketing, Communications, Journalism or a related field
  • A clear understanding of brands and the marketing mix
  • Experience with integrated marketing campaigns and planning
  • Experience marketing within CPG
  • A proven track record with brand activation
  • A results-oriented mindset

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