Paladin is working with a major CPG company in the Chicago area who is looking for an Insights and Analytics Director to lead a two-person analytics team (a subset of a much larger analytics department) that is dedicated to supporting omni-channel commerce for marketing. We’re looking for someone who challenges industry norms and knowledge as it relates to marketing effectiveness.
In this role, you will ensure that behavioral science and evidence-based demand principles are applied across all marketing touchpoints including package design, communications/advertising and eCommerce. You’ll work cross-functionally with marketing, brand and the greater insights and analytics teams to integrate, and apply evidence-based marketing principles to all marketing strategies and execution.
LOCATION: This role will be based in a Chicago office, walking distance to Ogilvie and Union stations. Being on-site will be necessary 2-3 days/week. Relocation assistance is being offered.
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Chicago , Illinois - Direct Hire
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