Senior Content Marketing Manager

  • Job Type:
    Direct Hire
  • Category:
    Communication - Marketing Communications
  • Location:
    Charlotte, North Carolina
  • Job Code:
    US_EN_88_919417_2875859

Paladin is partnering with an top software company in Charlotte, NC to find a Senior Content Marketing Manager for their growing team. The ideal candidate has a deep understanding of how content plays a roll throughout the entire b2b marketing funnel to drive business results. Company offers competitive salary and robust set of benefits. Apply today to learn more!

Responsibilities

  • Develop B2B customer-centric content marketing strategy with tailored messaging per channel – social, website, email, etc.
  • Collaborate across teams to strategize and execute messaging strategies across the entire buyer’s journey
  • Monitor KPIS, develop reports, and optimize content marketing efforts for continuous improvement  
  • Conduct user research and use market reports to increase engagement  
  • Refine brand voice and create content guidelines for message consistency across channels
  • Experience and Skills

  • 8+ years managing content marketing programs from soup to nuts
  • Bachelor’s degree in Marketing, Advertising, Communications or similar
  • 3-5 years of cross-functional project collaboration, managing multiple projects at once
  • Agency or tech experience a plus
  • Must be able to showcase past work experience with a portfolio of examples


  • Equal Opportunity Employer/Veterans/Disabled

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    The Company will consider qualified applicants with arrest and conviction records

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