Category: Marketing

In-Demand Marketing Skills in 2019

Whether you’re seeking a new marketing industry job or trying to increase your value, brushing up on these in-demand marketing skills is key.

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Big Data and Marketing

Last December, Netflix made the news for doing something that’s increasingly common among businesses: using customer data for marketing.

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5 Digital Marketing Trends That are Making Waves

As we enter the fourth quarter of 2018, many digital marketers are thinking about industry trends as they plan their campaigns for the upcoming holiday season.

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5 Ways to Identify Leadership Potential in Creative & Marketing Pros

Marketers and creatives have their work cut out for them. Tasked with shaping brands and influencing consumer buying decisions, they must possess a host of unique skills that evolve and grow over time.

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Email Marketing 101

It may be one of the earliest forms of digital marketing, but email remains a go-to channel for brands.

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One of your coworkers hates you, so now what?

As a creative professional, you love your job. Your role is challenging and rewarding, your office space bright and inspiring, and you couldn’t imagine working with a more compatible team.

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When Creatives and Marketers Collide

When describing the relationship between marketers and creatives, words like complicated, delicate, and strained often come to mind. These professionals work toward a common goal, but their approaches can be vastly different.

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How to Manage a Marketing Team with the Infinity Stones

Marvel’s Avengers: Infinity War made a mind-boggling $641 million dollars in its opening weekend.

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Want to Work Remotely? The 3 Things You’ll Need to Prove.

For a growing number of employees, working from home is the ultimate goal — and many are now making that dream come true.

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4 Signs That It May Be Time To Hire

Technologies progress exponentially and market are evolve at ever-increasing rates. Businesses must keep pace or give way to irrelevance and, in turn, inevitable collapse.

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