Category: Marketing

How Social Media Can Help Your Job Search

It’s common knowledge that the internet is a great resource when hunting for jobs. There are many services that host job postings and allow users to upload resumes.

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TV Ads on the Outs? A Shift in Marketing to Millennials

With the exception of major viewing events like the Super Bowl, traditional television advertising is on the decline.

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Women in Digital

From Sheryl Sandberg, COO of Facebook, to YouTube CEO Susan Wojcicki and Ann Handley, chief content officer with MarketingProfs, there are many pioneering women in digital roles today.

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How to Work Well In an Open Office

There are few business concepts as polarizing as that of the “open office.

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In-Demand Marketing Skills in 2019

Whether you’re seeking a new marketing industry job or trying to increase your value, brushing up on these in-demand marketing skills is key.

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Big Data and Marketing

Last December, Netflix made the news for doing something that’s increasingly common among businesses: using customer data for marketing.

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5 Digital Marketing Trends That are Making Waves

As we enter the fourth quarter of 2018, many digital marketers are thinking about industry trends as they plan their campaigns for the upcoming holiday season.

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5 Ways to Identify Leadership Potential in Creative & Marketing Pros

Marketers and creatives have their work cut out for them. Tasked with shaping brands and influencing consumer buying decisions, they must possess a host of unique skills that evolve and grow over time.

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Email Marketing 101

It may be one of the earliest forms of digital marketing, but email remains a go-to channel for brands.

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One of your coworkers hates you, so now what?

As a creative professional, you love your job. Your role is challenging and rewarding, your office space bright and inspiring, and you couldn’t imagine working with a more compatible team.

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