Archives

Culture-Boosting Practices to Retain Your Best Marketing Talent

Over the past few years, company culture — which, when boiled down, is really your company’s personality — has rocketed to the top of business priority lists.

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TV Ads on the Outs? A Shift in Marketing to Millennials

With the exception of major viewing events like the Super Bowl, traditional television advertising is on the decline.

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How Hiring a Prime Creative Team is Like Creating a Work of Art

If you’ve ever built a team of creatives from the ground up, you know there’s artistry involved in hiring the right people.

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Job Search Tips for the Employed Marketer

Looking for a new job may feel like a daunting endeavor, but in marketing, moving up the corporate ladder in search of new challenges, a larger income, and better work-life balance is the norm.

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5 Tips to Get Hired Faster

You may not have control over the hiring process, but there are measures you can take to speed it up. Follow these tried-and-true guidelines to get hired faster.

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Changing Careers to Graphic Design: Part 2

This post is a continuation from last week’s blog about the question of whether or not you should change your career or course of study to graphic design.

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Changing Careers to Graphic Design: Part 1

Changing careers can be scary. It will surely be stressful. It may even seem crazy. But it might be the right thing for you to do.

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Surprise! Face-to-Face Communication Still Most Effective

From Greek rhetoric, to Gutenberg, to Gmail: the “Innovation” of Communication Human beings have been communicating face-to-face for hundreds of thousands of years. It is simply our natural means of expressing ideas.

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How to Prepare for an Interview at a Creative Agency

Whether your area of expertise is digital strategy, account management, graphic design, or one of the many other marketing-related disciplines, there’s a place for you at a creative agency.

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Women in Digital

From Sheryl Sandberg, COO of Facebook, to YouTube CEO Susan Wojcicki and Ann Handley, chief content officer with MarketingProfs, there are many pioneering women in digital roles today.

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