Case Study

Client

Global Management Consulting Firm

Project

Highly Trained Marketers for Scalable Projects

Challenge

Our client, a leading global management consulting and technology services firm, embarked on a broad strategic talent management initiative five years ago to develop a highly efficient and scalable shared services model.  The overarching goal was to partner with new resources to find top talent and create a sustainable pool of highly trained marketers to deploy on the right projects at the right time enterprise wide. 

Solution

As a preferred solutions partner, Paladin provides a bench of highly specialized marketers to be deployed as contractors for both short and long-term engagements to support global marketing teams.  We help them meet their business objectives and support their Talent Strategy by offering:

• Expertise to scale projects up and down as needed
• Access to highly specialized marketing skill sets and industry expertise  
• A virtual workforce with little operations overhead with the ability to flex hours to meet project demand
• A talent retention model to roll Paladin associates onto new engagements thus retaining client knowledge, brand consistency and best practices
• Global experience with associates adapt at working on virtual worldwide team to support North America, Toronto, London, Syndey, Germany, and international hubs deploying major marketing initiatives for the firm and alliance projects with their Fortune 100 client base.