Dale | Paladin New York Candidate
Senior Creative Director with Agency and Corporate Experience
Available For:
All types of positions.
Ideal Position:
I would like to use my strategic and conceptual abilities, my experience working alone and with others, and my fresh and unexpected creative copy and art talents. I aspire to help a company successfully launch a new product or service, turn around a deteriorating brand, or solve an especially complicated and difficult marketing communication problem. I am most suited to organizations where people are open to new ideas and new ways of solving old problems. Integrity and loyalty are important, there needs to be support and understanding for people who are trying their best, and where diverse people are listened to and respected for their contribution and where all people, including clients, are encouraged to contribute creatively.
Past Experience:
From copywriter, I became a supervisor at Ted Bates, Group Head at Benton & Bowles, had my own agency and then became an Executive Creative Director at a Publicis boutique. I worked for fifteen years on strategy, concepts and consumer insights, creating broadcast, print, interactive, DR, outdoor, etc. in diverse areas from entertainment to healthcare.
Currently:
I provide the strategy, conceptual thinking and nitty gritty creative work, from idea to production to final delivery, for an imported cookie manufacturer; everything from signage at trade shows to interactive copy to consumer print and collateral. We have steadily grown sales through the years, successfully meeting one challenge after another. I have the talent, experience and skills. What you don't see in a resume, but often is more important than any of it, are the intangible things that contribute to a company's success. I offer enthusiasm, integrity, creativity, loyalty, energy, mentoring, dedication, and I understand what needs to get done and how to get it done right.
