J. B. | Paladin New York Candidate
Long-term Contracting, Short-term Freelance, or Consulting.
Available For:
Long-term Contracting, Temp-to-perm, or Direct Hire.
Ideal Position:
My ideal position involves digging into marketing challenges and developing strategic and creative ideas to help solve them. My ideal project combines many aspects of the marketing mix and requires innovative thinking in an environment that values collaboration and great ideas. Using my writing and presentation skills is also a plus for me.
I'm comfortable in many settings and can navigate most any culture. I enjoy working with smart, creative people who challenge my thinking with the goal of making it better.
Past Experience:
I have served as Executive Director at a global brand consultancy, where I ran major branding programs, developed consumer insights, created strategic solutions, and provided executional advice. I also ran research, internal branding and naming functions.
Currently:
My most recent project involved helping a company understand how customers/prospects would respond to their proposed "out of the box" marketing strategy. I conducted focus groups and provided a report outlining their risks and opportunities. They used the report to convince senior management to move forward with the new marketing initiative.