Jennifer B. |
Paladin Chicago Candidate
Senior Account Planner and Moderator with Corporate and Agency Experience
Available For:
All types of positions.
Ideal Position:
My ideal position would be a Strategic Planner for CPG, Tech, Retail or B2B clients or a Qualitative Market Research Moderator. A casual, creative and friendly environment that values innovation and teamwork is ideal.
Past Experience:
- Senior Market Research Manager
- Account Planner
- Qualitative Market Research Consultant/Moderator
Currently:
I am a Senior Market Research Manager for the hair care consumer and market insights group for a major manufacturer of food, home care and personal products. I discovered key consumer issues contributing to a shampoo’s weak post-launch performance and recommended changes to marketing communications to more accurately reflect consumer's target's needs and behavior.