T. J. H. | Paladin Chicago Candidate
Direct Marketing Manager
Available For:
Direct Hire, Temp to Perm
Ideal Environment:
My ideal environment would be a medium size progressive organization.
Past Experience:
I have experience designing B2B and B2C campaigns for new business development in launching campaigns across multiple media channels to increase customer acquisition for lead generation and heightened brand identity. I am analytical, detail oriented with P&L, ROI and budget experience.
Currently:
Currently, I am a direct to consumer marketing manager. I design customer survey to ascertain consumer's behaviors, attitudes, competitive data and propensity to purchase which resulted in 18% response rate and revealed demographic profile of best customers.
I also developed the Refer-A-Friend Program as a lead generation campaign to generate new customers and revenue.
Additional:
Bilingual in Spanish