B. T. S. |
Paladin Chicago Candidate
Branding, Marketing, Design Expert
Available For:
Direct-Hire, Long-Term Contracting, Temp-to-Perm.
Ideal Position:
My passion is to ask focused questions to ensure the right types of communications are developed for
the right audiences. By using my branding experience plus a unique perspective developed through my
communication design education, I want to inspire companies to reach out to consumers in unique ways that resonate with people and create buzz.
Ideal Environment:
I thrive in environments that present clear goals but allow me to map how to get from point A to point B. I am versatile and enjoy working as a member of a team as well as on my own.
Past Experience:
My experience includes building and sustaining brands of both small companies and large corporations. The span of projects I have led from start to finish include everything from rebranding an entire company (B2B) to updating sales collateral with the latest information (B2C). I enjoy juggling multiple projects with internal and external teams.
Currently:
A non-profit where I volunteer with wanted a trifold brochure to solicit ongoing donations. After evaluation, I suggested a two-panel piece--one color on the inside, color on the outside--printed three per page. Not only did the piece better align with the target audience, but the savings was funneled back into programs where it was better utilized.
Additional:
With my experience in sales and my design abilities, I bring a unique perspective to the table and look forward to adding value in everything I do.
