Demand Generation Technologist

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Job Code: 60055036
Last Updated: 4/2/2018
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Location: Denver, Colorado
Category: Marketing
Job Type: Direct Hire

Marketing Automation Specialist
 
Are you a Marketing Automation Specialist looking for additional part time assignments to compliment your current freelance workload? Paladin is a leading recruiting company focused on Marketing, Digital, and Communications positions and we currently have a client actively seeking an enthusiastic and professional Marketing Automation Specialist to join their agency.
 
Title: Marketing Automation Specialist
Location: Denver
Type: Contract - ongoing part time (10hrs/week to start with increases based on project needs)
 
The Marketing Automation Specialist will be an absolute professional on Demand Generation. This is a critical role that gets to solve difficult and complex problems every day. This role has primary responsibility for building, testing, deploying, monitoring, and reporting on marketing campaigns.
 
What you’ll do:

  • You’ll own the end-to-end process of developing, testing, deploying, monitoring, and reporting on multi-touch, multi-channel marketing campaigns (emails, landing pages, forms, etc.) in market-leading marketing automation platforms.
  • You’ll have a keen attention to detail because a typical campaign can be comprised of hundreds of elements to keep track of.  
  • You’ll partner with the strategy team to design solutions for novel client needs, clarify requirements for existing projects, and connect the dots to ensure marketing campaigns will function as intended.
  • Having an analytical mindset, you’ll gather, validate, and analyze campaign performance data, derive insights, and provide data-driven recommendations for future optimizations.
  • You’ll perform Technical Quality Assurance testing for all campaign builds and peer QA for Front-End developers as needed.
  • You’ll proactively collaborate and communicate cross-functionally with internal teams and ensure on-hours, on-time, high-quality delivery for all projects.

 
What you’ll need to have:

  • Well-rounded experience designing multi-touch, multi-channel campaigns in market-leading Marketing Automation platforms (Eloqua, Marketo, Pardot, Hubspot, Act-On, etc.).
  • Fluency in Customer Relationship Management (CRM) platforms (Salesforce.com, etc.) as well as web-based CMS platforms (WordPress, Drupal, etc.).
  • Ability to understand high-level campaign strategies and translate them into detailed execution plans that can be implemented by any team member.
  • Understanding of general marketing strategy, methodologies, and best practices around marketing campaign design, optimization, personalization, lead scoring and routing, attribution, testing etc., and a voracious appetite for staying up to date on digital marketing best practices.
  • Strong personal time management skills and independent work ethic.
  • Agency experience is a strong plus. Must be able to manage multiple priorities across multiple clients in an environment of constant context shifting, while still hitting deadlines.
  • Certification in Marketo, Eloqua, and/or Salesforce is an enormous plus.

 
Please apply and send the below items directly to Elizabeth.Tancreti@paladinstaff.com


  • Updated Resume
  • 3-5 bullets highlighting relevant experience and successes
  • Hourly Rate Requirements

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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